I’m making that sound good but I was one of many ‘models’ for Yahoo!’s ‘Answers campaign’ launched last year.
This is Yahoo!’s play in social search which is the attempt to harness the wisdom of crowds. While the direction is great there are problems with retention, building utility and monetization.
Anyways here are ‘supers’, lrecs, wams and MKTPs from the campaign :). All together about 300 million opportunities to see across the 6 countries of SEA reaching a total potential of 33 million users (June07).